CONSULTANT | LUCKMAN – BEYONDBA
Vaughan Luckman
The world is evolving at pace – and businesses are facing more and more problems that don’t come with a standard playbook. While there are still problems with clear solutions (we still need new payroll systems and the like!), the really important problems tend to be novel – and in this space a different skillset is required.
Having worked in consultancy roles over the last decade I have been focused increasingly within this ‘novel’ space, taming the big-hairy-undefined-problems; but I have been doing this under various labels that don’t differentiate clearly the special skills required to navigate in this space. Being described as ‘the Business Analyst’ on a project is a start – but this falls short in articulating the actual role that I play in Projects and Programmes.
‘Beyond BA’ is my term for a new discipline that moves beyond the traditional Business Analysis craft – specifically focusing on working in the world of ‘highly-undefined’ and strategic problems.
Presentation: Moving your focus from ‘outputs’ to ‘adding value’ – a mindset shift for BAs
As a BA it is always easier to focus on ‘outputs’, and delivering the artefacts that we have been asked for.
But what if what has been asked for isn’t what the business truly needs?
In this session we will explore how we can take a leadership role in our projects, and ensure that we are always adding value (and solving the ‘right’ problem, in the ‘right’ way).
And the first step in this journey? Giving yourself the permission to take ownership of this responsibility!!