Gladys Lam

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Co-Founder and Principal, Business Rule Solutions, LLC

Gladys S.W. Lam is a world-renowned authority on business design. She is Principal and Co-Founder of Business Rule Solutions, LLC (www.BRSolutions.com), the most recognized company world-wide in developing business capabilities based on business architecture and business rules. Based upon her experiences consulting to over two hundred organizations, Ms. Lam developed the landmark BRS methodology with Ronald G. Ross featuring numerous innovative techniques including popular ConceptSpeak™ and RuleSpeak™. She co-authored Building Business Solutions: Business Analysis with Business Rules (2nd Ed.).
Ms. Lam is widely known for her lively, pragmatic style. She speaks and teaches worldwide at conferences and other professional events. She is also Executive Director of the Building Business Capability (BBC) Conference, the official conference of the IIBA®. She also founded and chairs the BBC Women in Tech Mentoring Circle. Ms. Lam is Co-Founder of BRCommunity.com, professionals and home of Business Rules Journal.
Ms. Lam is an expert on business project management, having managed numerous large-scale projects across a variety of industries and government organizations. She works comfortably with senior executives and senior management providing insights and advice on business solutions to business problems. She is highly effective with mentoring and training business analysts and other professionals.

Presentation: Engineering the Business Experience: How Business Rules, Business Processes, Data, and Requirements Can All Work Together

This workshop illustrates hands-on, best-of-breed analysis techniques that can work together seamlessly to produce superior business solutions. Watch how a process model transforms when business rules and decisions are added. Work through a case study iteratively to demonstrate how business rules, decisions and vocabulary can dramatically improve your business requirements.

Do you have data quality problems? This workshop shows how business concepts and business rules can help you get out of the perpetual problem of creating complex logic to compensate for your data issues.
Make your models come to life. Prepare your designers to develop intelligent screen designs, work out smart usage scenarios, and create test scripts. Enable your business to achieve true business agility, pinpoint customization, and world-class quality in customer service.

Learning objectives

• Simplify business process models by an order of magnitude or more.
• Be a true partner in business innovation.
• Use a Why Button to put business knowledge at workers’ fingertips.
• Understand how business vocabulary and business rules can fix data quality problems

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