2024 Melbourne Program

Thank you for attending the 2024 IIBA® SoftEd Festival of Business Analysis.

If the presenter has granted permission to share their presentation slides, a link to ‘Download presentation slides’ has been added to their timeslot below. 

Friday 18 October – RACV City

8:00am – 8:50am Registration | Level 2 Foyer
8:50am – 10:00am Plenary #1 | Level 2 Club Pavilion
8:50am – 9:00am Welcome and Acknowledgement of Country
Maria Montgomery
9:00am – 10:00am How Business Analysis can make change stick
Filip Hendrickx
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10:00am – 10:30am Morning Tea | Exhibition | Level 2 Foyer
ROOMS Room #1 |  Level 2 Club Pavilion Room #2 | Level 2 Bayside Room 4a & 4b Room #3 | Level 2 Bourke
10:30am – 11:00am Supercharging Projects with AI Augmented Software Requirements
Chris Rickard
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Is This The Software Security Crisis?
Robert Postill
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The Role of Technical Leadership in Successful Strategic Execution
Sheena Peeters
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11:05am – 11:50pm Rethinking Service Quality: The Rater Framework and Beyond
Craig Brown
Sharpen your agile tools for better outcomes
Rob Li
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Maintaining Curiosity to Drive Innovation – How to maintain a curious mindset
Kathy Berkidge
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11:55pm – 12:40pm The Real Artificial BA
Damian Wilson
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Designing the Adaptive Organisation
Eduardo Nofuentes
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Crafting Your Roadmap for BA Success: Leveraging AI in Business Analysis!
Maria Montgomery
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12:40pm – 1:40pm Lunch | Exhibition | Level 2 Foyer
ROOMS Room #1 |  Level 2 Club Pavilion Room #2 | Level 2 Bayside Room 4a & 4b Room #3 | Level 2 Bourke
1:40pm – 2:25pm Leadership in the Age of AI
Lauren Ryder
Unleashing Excellence: The Journey from Good to Great BA
Malini Jayaganesh & Arvind Arcot
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Ready Player One (or more!) Leveling Up Gamification for Elicitation Success
Jennifer Battan
2:30pm – 3:15pm The CX EX Paradigm! The next leap of faith for BA….or is it?
Shane De Silva
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The Pathway to Business Analysis Greatness
Shane Hastie & Michelle Ruddenklau
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3:20pm – 3:50pm Teaching, coaching, and mentoring helps me more than it helps you
Evan Klose
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3:50pm – 4:20pm Afternoon Tea | Exhibition | Level 2 Foyer
4:20pm – 5:30pm Plenary #2 | Level 2 Club Pavilion
4:20pm – 5:20pm BAx Masters League: Compete and Showcase Your Expertise
Niall Clerkin
5:20pm – 5:30pm Thank you & Close
Jeffrey Roth & Briana Ertanin
5:30pm – 7:00pm Post-Event Networking Drinks | Venue TBC